Angeleye Fashion

Moda is one of the UKs largest fashion events for the trade. Here designers showcase their work to High Street and Boutique retailers.
These are the designs you are more than likely to be wearing in the coming months rather than the somewhat over the top designs the grace the catwalks of various fashion weeks.

Taken from the brands website which can be found here

ANGELEYE was founded in Camden in 2008. Growing from nothing and starting at the markets, one thing that will never be forgotten is its roots and where it was born.

Maintaining the philosophy of creating trends and exciting fashion that is exclusively found at inspirational London landmarks such as Camden market. This unique perspective and understanding of trends are ingrained in the DNA of ANGELEYE.

Currently supplying our womenswear designer collections to independents and retailers throughout Europe, Canada, USA, Middle East and Asia, either under our own ANGELEYE brand name or by our white/private label Signature X.

ANGELEYE was founded in Camden in 2008. Growing from nothing and starting at the markets, one thing that will never be forgotten is its roots and where it was born.
Maintaining the philosophy of creating trends and exciting fashion that is exclusively found at inspirational London landmarks such as Camden market. This unique perspective and understanding of trends are ingrained in the DNA of ANGELEYE.


We are currently supplying our womenswear designer collections to independents and retailers throughout Europe, Canada, USA, Middle East and Asia, either under our own ANGELEYE brand name or by our white/private label Signature X.ANGELEYE fashion is stocked and sold by well-known industry leading retail chains and online stores such as Debenhams, SilkFred, Lipsy (Next)and ASOS through to small and independent boutiques.

ANGELEYE fashion is stocked and sold by well-known industry leading retail chains and online stores such as Debenhams, SilkFred, Lipsy (Next)and ASOS through to small and independent boutiques.

Dancing in the Street – Gymnast Style

Seeing as it was cold and winter and almost Christmas what better way to spend a day than doing some gymnastics around the centre of Rugby. I hasten to say that it was not me doing the gymnastics!

Shania was my willing subject and has been for many years a gymnast and is also an instructor, so there was no worries that she would not be able to provide some amazing images.

As you can see we created some amazing images….surprisingly though not one of the shoppers complained – most simply smiled or commented how amazing she was. I think the face of the small child walking past sums it all up !!

When the machines fall silent..

At the weekend I was given access to a now silenced factory..where once it was alive with the sounds of people working and the steady throb of machines it was now eerily quiet…with perhaps only the occasional plop of dropping water echoing eerily in the distance.

For this adventure we have the lovely Amy, who braved the cold to model. All images are shot using the Sony A7rii, an 85mm lens and occasionally lighting by Rotolight (Neo I and II).

See look sometimes I do shoot in colour, although more and more these days it is monochrome that colours my life! (like what I did their?)

Probably a pixie..am fairly sure a pixie…

Sometimes all you need is a pretty girl and a dingy location to create beautiful images

Sunday Mornings are for Fashion Shoots

Sunday saw a quick fashion shoot in the very beautiful spa town of Leamington, When your model suggests an early start you dont expect it to be 7am…..unfortunately the frost was not present but it was cold, so all credit to our very brave model.

For this shoot we were using the Sony A7rii and the Canon 70-200 and the Sigma MC-11 adaptor to enable everything to talk to each other.

Focus was pretty fast and face recognition worked really well, it didn’t focus as fast as the lens would on a canon body – but we never expected that it would.

Assistance on this shoot was provided by Ken Witherow – master of lighting



Locations around Leamington Spa included Jephson Gardens amongst others – the beauty of Leamington being that all parks seems to inter connect. Model is the lovely Kelly ‘Tinks’.

Playing with the Sony A7rii

I was lucky enough to be invited along to a Sony Experience Day at Phlash Works studio by London Camera Exchange.

It has not been a great secret that for the past few months I have been toying with changing allegiance from Canon to Sony. The key factor being the small form factor of mirror less cameras as well as the much lighter weight of the kit.

Sony has been extremely open about its focussing technology and this has allowed a number of third parties to make adaptors so you can use different lenses on their bodies rather than forcing you to buy 100% into the system,

I took advantage of the change to use a Sony a7rii matched to a Sigma MC11 to see how it would work with my current crop of Canon L lenses. One huge advantage of the Sony system is that the image stabilisation is built into the body rather than adding extra weight and cost to the lens.

The Images below were all shot using the Canon 70-200 L IS (version 2) and in some images there is a tiny amount of vignetting in the corner . I am not sure whether this is caused by the adaptor, the lens hood or a mixture of both or something totally different but it is only a very tiny amount visible in the corners and can easily be cropped out. Especially considering you have 42 megapixels to start with.

Canon has promised to bring out a mirror less camera sometime in 2018 but that is almost 3 years after Sony , at the moment the Sony A9 which is less than the 1Dx to purchase and offers a number of focusing advantages and resolution advantages over the 1Dx.

I dont imagine that the Canon will come in at around the same price point as the Sony and when it is released the A7 will be due for a upgrade and you can only imagine what the version 3 will offer? perhaps a bigger buffer and better battery life? Again though third party batteries for the Sony are around £10 each!

 

Autumn Winter Fashion 2015

We are just getting out of the the depths of winter now and spring clothes are starting to hit the high street….however the retailers are currently shopping for the Autumn Winter range!

Moda Exhibitions hosts the trade fair for fashion retailers and February sees the Autumn Winter Fashion showcase, here retailers can choose from the huge range of designers showcasing their clothing and accessory ranges.

This year seems to be bucking the trend of autumn clothing following autumnal colours with a swathe of bright colours and bold designs to warm up any chilly day.

LEO GUY showcased their knitwear, bringing a dash of french fashion to deliciously luxurious knitwear

bold colours in knit
LEO GUY luxurious french knitwear

Italian brand Elisa Cavaletti once again didn’t fail to impress with their range of beautifully tailored clothing, I was particularly taken by this piece which would be at home both on the high street and when dressing to impress.

Elisa Cavaletti
Italian style and grace

James Lakeland (rapidly becoming one of my favourite designers) opening collection included this bold gradient coat, echoing the interest in geometric shapes and bold designs we are seeing.

James Lakeland
bold gradient design coat

Amongst other autumn fashion we are likely to be seeing the use of fur, both real and faux. Faux fur is today almost indistinguishable from the real thing, which is a great stride forwards in the ethical treatment of animals.

Here we see a great design by James Lakeland where he has blended traditional autumnal themes with bold lines and trimmed it with a luxurious fur trim. This is a design which cannot help but get you noticed.

James Lakeland
fur trimmed James Lakeland design

Designs

Recently was lucky enough to shoot for a local designer Viv Whelan , with my regular co-shooter Jenny Wren and our trust make up artist Georgina Thomas. Adding to the team we recruited Helen and Emma Cureton for their exemplary hairstyling skills. Add to that some bespoke jewellery designed by Melody RS Berry  and some tiara’s by Lucy Brown of All Things Lucy and we are good to go… Oops apart from needing a location….grateful thanks to Menzies Hotel Stratford…surely now we are ready to go?

Apparently not…models, always need models and for this we recruiting the vey accomplished Gina Underhill and relative newcomer Lauren Swash, accompanied by Jenny’s daughter Lucy.

And thus our full team was born and so we began to create the magic.

fur stole complements the luxurious gold fall of the dress and the red of the models hair
fur stole complements the luxurious gold fall of the dress and the red of the models hair

red hair cascading onto the gold falls of the dress
red hair cascading onto the gold falls of the dress

luxurious gold fall of the dress and the red of the models hair drape over a Rolls Royce
luxurious gold fall of the dress and the red of the models hair drape over a Rolls Royce

From the luxury of gold we drift seductively across to the mystery of the far east, timeless and classic with a twist

Beautiful eastern inspired design matched with a one off headpiece completes this look
Beautiful eastern inspired design matched with a one off headpiece completes this look

Eastern promise
Eastern promise

or maybe for that special day, a wedding dress that is both classic and modern, flattering the figure and showing off the legs with a simple yet stylish cut?

wedding or bridesmaid
wedding or bridesmaid

Images were all shot by Paul Hastie, Vision of You photography, Coventry.

long train converts this to an iconic wedding dress showing off the slim figure and long legs
long train converts this to an iconic wedding dress showing off the slim figure and long legs

Or how about we take a trip back to the glamour of the 50s when style was key, classic good looks and style blended in perfect harmony?

iconic look resembling Audrey Hepburn
iconic look resembling Audrey Hepburn

 

breakfast at tiffanys perhaps?
breakfast at tiffanys perhaps?

London Town

Recently I spent some time in London covering some of the off schedule shows at London Fashion Week 2013.
I took along on the last day one of my regular models to do some street images I had been wanting to capture for a while. I love the area around brick lane due to it not only being the heart of london fashion but also because of the diversity of the surroundings.
Indeed while we were there we saw two other shoots taking place!
Obviously shooting in Urban areas comes with its own unique problems. There were the builders who drove past us 3 times to ask for directions….the abandoned house which obviously wasn’t when the owner opened the door or the 20 french school kids who wanted to watch our shoot taking place!IMG_1967

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All images taken by Paul Hastie, Vision of You, a Coventry based photographer.IMG_2014

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Our lovely model for the day was Jodi.IMG_2030

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Brick Lane served as our location for these shots, a complete contrast to the mean streets of Coventry and I feel they appear Italian for some reason? What do you think?IMG_2050

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Winter Fashion

The intention had been to shoot some Winter Fashions in January 2013. I had hoped to take advantage of the crisp winter mornings with perhaps a bit of mist gently rolling in the distance.

Unfortunately what we were presented with was mud, glorious mud, lots of it. Standing puddles and soggy leaves…not quite as envisaged but as professionals we worked round it….
Stacy1

Stacy2

Stacy is a very versatile local model with a good range of looks as well as being very professional and happy to take any challenge thrown at her.

Stacy3

Stacy4